Tori Rubinson contacted me a few years ago to take some new photos of her home in Ft. Worth, Texas. From that early photoshoot we have been working together on several large projects in Texas, including her new home and also a Showhouse in Ft. Worth.

The evolution of Tori as a designer and leading interior design firm in Texas and beyond has been a fun one to witness and I have been fortunate to document. Her style is timeless, she is loved by so many, and working alongside her is about as great as it gets from a photographer's perspective. I can only imagine how much growth she will have in the next few years, the word is out and her team is growing.

Enjoy this quick little glimpse about Tori!

Her story…

Tori Rubinson is a Texas-based designer, passionate about classic interiors and homes built to last. She has a reputation for creating layered interiors that seamlessly blend old with new — and for creating spaces that are as comfortable as they are beautiful.

A lifelong love of interiors — along with a natural eye — led her to start work for one of Fort Worth’s most high-end builders a decade ago. Tori learned the industry quickly, while simultaneously cultivating her own design point of view. Friends and family began to consult her on home projects, and after the requests started to pile up, Tori launched her own interior design business in 2013.

Tori has been featured in Country French, Luxe Magazine, Southern Living, Southern Home Magazine, was recognized as a 2022 and 2021 D Home Best Designer and featured in the Wall Street Journal. She has won numerous design awards, most recently including two Regional Awards from the prestigious Luxe Red Awards.

September 2022 issue of Country French magazine.

Photography by Stephen Karlisch. Styling by Megan McKinley

Let’s see and hear a little more from Tori.…

If you need inspiration for a design project, what do you do first?

I have constantly inundated myself with visual imagery. I read design books (past and present), I love to travel and visit the most beautiful places, I take tons of pictures wherever I go, I scour Instagram and Pinterest for inspiration. Imagery of architectural elements, of fashion, of textiles and patterns, of designers I love, furniture and accessory companies, artists, etc. A room may begin with one element, like a piece of art, a fabric or a rug. And then it just builds upon that one element!

What would you say is key in selecting a photographer for your projects?

You need to love their work. Pay attention to the lighting of the images. The angles of the images also tell you if the photographer has an eye for how to capture interiors.

What's your favorite travel destination?

I absolutely love traveling throughout Europe. The architectural details of the past are what inspires me the most!

What advice would you give yourself at 20?

Trust your instincts and go for it! Stay true to yourself, always. I think that is what I have done and why I have been successful in building my design business..

What's the number-one red flag you look for in potential clients?

I really enjoy working with kind and level headed clients. If they show me they are unrealistic about budgets and timelines and are unwilling to receive guidance on these things, then it is definitely a red flag for me!

What modern design trend makes you cringe?

The home style Modern Farmhouse White with Black Windows. CANNOT HANDLE IT! Quit tearing down masterpieces to build those cheap boring white boxes!!! Please!!!

Tori Rubinson Interiors is now offering Full Design-Build services. Architectural planning, landscape design, and complete interior design. Keeping everything in house allows for a very efficient process with spectacular results